On Page SEO Kya Hai | On Page SEO Kaise Kare Puri Jankari 2018

Hello Friends.. Aj hum is post me On Page SEO ke bare me janenge, On Page SEO kya hai, On Page SEO kyu karte hai, On Page SEO kaise karte hai sabhi ke bare me step by step janenge.one page seoDosto hum chahe kitna achha post likh le lekin jab tak hum us page, post ka SEO thik se nahi kar lete wo post, page search engine me rank nahi kar sakti us post par organic traffic nahi mil pata isliye hum jab bhi new page, post likhte hai sabse important hota hai usaka sahi tarike se SEO karna.

 

Agar aapko SEO kya hai or SEO kyu karte hai isake bare me mene pichale post me bataya hai aap us post ko padh kar samjh sakte hai.

Jab bhi hum apani website, blog me koi new page ya post likhte hai to use search engine me rank karane ke liye hume 2 important kam karne hote hai On Page SEO and Off Page SEO.

In dono me sabse important hota hai On Page SEO agar aap ise ache se sikh lete hai to aapki post, page ko search engine me top me ane se koi nahi rok sakta.

Is post me mai aapko On Page SEO optimization ke bare me puri detail me bataunga ki hum apne website, blog ka On Page SEO kaise karte hai.

Dosto aapne kabhi dekha ya suna hoga ki post ko ache se likhne or usaka seo bhi ache se karne ke baad bhi wo post  search engine me first page me rank nahi karti hai to kahi na kahi isaki bajah On Page SEO na karna ya thik se nahi karne se ho sakta hai, chahe aap apne post ko kitne ache se likh lijiye lekin agar aapne post ka on page seo thik se nahi kiya to us post ko search engine me rank karna thoda muskil ka kaam ho jata hai. On Page SEO search engine me aapki post ko rank karne ke liye sabse important role play karta hai.

On Page SEO Kya Hai?

On Page Optimization SEO ka hi part hai, On page optimization ki madad se hum apne website, blog ke post, page ko optimization karke use search engine me top me late hai.

Humhe apni website, blog ke pages and post ko search engine jaise ki Google, Yahoo, Bing me top pe lane ke liye jo customizing karni hoti hai jaise ki Post me tittle kaise likhe, Meta tag kaise likhe, Keyword ko kaha kaha use kare, Keyword ki density kitni honi chahiye, Image optimization kaise kare etc, ye sab karne ko On Page Optimization kahte hai.

Website, Blog Ko Search Engine Me Top Par Lane Ke Best On Page SEO Tips

Dosto agar aapne is post me batayi gayi information ko apne website, blog me apply karte hai to defiantly aapki website blog me kuch na kuch organic traffic increase hogi.

1. Tittle Optimization :

Kisi bhi website, blog ke post ka tittle On Page SEO me sabse important role play karta hai,

Post ka tittle likhte samay aapko kin kin chijo ka dhyan rakhna chahiye –

  1. Length : Aap apane post ka tittle maximum 70 characters(including spaces) ka rakhe isase jyada ka tittle SEO ke liye sahi nahi mana jata. (35 -70)
  2. Targeting Keywords : Aap apne post tittle me only targeting keyword ka hi use kare.
  3. Keyword Separation : Agar aapne ek se jyada keywords use kiye hai to unko (|) se separate kare. Example : On Page SEO kya hai | On Page SEO kaise kare.
  4. Don’t Duplicate Tittle Tags : Apne website,blog me ek hi tittle ko kisi dusre page, post me same na likhe, Har page post me different tittle likhe.
  5. Don’t Used Stop Words : SEO ke point se humhe apne tittle me stop words ka use nahi karna chahiye. Like – it, by, as etc.
  6. Use Number : Post ke tittle me number ko use kare jaise ki Top 10 on page seo tips, 5 Best Make Money Apps.

2. URL/Permalink Optimization :

URL optimization bhi On Page SEO me bahut important hai, URL me aap post ke main keyword ko add kar sakte hai.

URL banate time kin kin bato ko dhyan me rakhna chahiye –

  1. Short URL : Hamesha apne post page me short url hi use kare.
  2. Unique URL : Apne har page post ka url unique rakhiye kisi ka bhi same url na rakhe.
  3. Use a Dash (-) : Apne post ke url me word ko separate karne ke liye (-) lagaye jaise ki on-page-seo-kaise-kare
  4. Change Default url : jab hum apne post ka tittle likhte hai to automatically hi humare post ka url create ho jata hai aise me aap us url ko change kar targeting keyword ka use kare default na chhode.
  5. URL me slashes, underscores, ya number ko use na kare.

3. Meta Tags Description :

Meta description search engine me tittle ke niche show hota hai, isame aap apne post ka sort summary likh sakte hai, jisase ki aapke user ko pata chal paye ki ye post kis topic se relative hai.

Agar aap apne post me meta tag description ko sahi se use karte hai to aapki post search engine result page me top par hogi.

  1. Use a Maximum of 153 Characters : Meta description me aap maximum 153 characters ka hi use kare.
  2. Avoid Duplicate meta description : Aap apne har post page ke meta description tag ko alag alag rakhiye same meta description na use kare.
  3. Use keywords : Apne post ke meta description me long tail keywords ka use kare.

4. Image Optimization / Alt Text :

Image ptimization ke bare me bahut kam logo ko hi pata hoga but ye sach hai aap jo images apne post me use karte hai agar un images ko sahi se optimization kiya jaye to aap apne website blog me acha traffic generate kar sakte hai. Example : Google image.

Agar aap apne post me jyada traffic pana chahte hai to aapko images ko optimization karna ana chahiye.

  1. Aap jab bhi apne post page me koi image use kare to usaka alt text jarur likhe. Isase aapki post ko search engine me achi ranking milti hai.
  2. Alt text me 5 – 15 words likhna SEO ke liye sahi mana jata hai, jyada lamba alt text na likhe.
  3. Alt text me keyword ka use kare, Or ek hi keywords ko likhe jyada keyword use na kare.
  4. Jo bhi aap image me alt text likhe wah meaningful hona chahiye.
  5. Jo bhi aap image use kare usaka  size kam se kam rakhiye, jisaki ki aapki post loading hone me jyada time na lagaye, agar aap photoshop use karte hai to image banene ke baad use save for web me save kare isase aapki image ki size bahut kam hoti hai.

5. Broken Link Management :

Broken link ka matlab aise link se hai jo kaam nahi karte jinpar click karne se 404 not found error page show karte hai.

Broken Link Kaise Bante Hai?

Jab aap apne kisi post me kisi dusre post ya page ka link add karte hai or baad me us page ya post ko kisi karan se remove kar dete ho to aise me wo link ek broken link ho jata hai, jisaka koi kaam nahi hai or koi use user link par click karta hai to use 404 no found error page show hota hai, jo ki SEO ke liye sahi nahi mana jata hai yah SEO me negative impact dalte hai.

Isake alawa aapke post ke comment se bhi broken link bante hai, Jaise ki aapki post par bahut sare log comment karte hai or un comment me link add karte hai to ese me un comment me broken link hone ke chances hote hai.

Apni website blog me broken link ko check karne ke liye aap free link checker, W3C link checker ki madad le sakte hai.

6. Content Optimization :

Kisi bhi web page me content bahut important hota hai, agar aapke web page me content acha nahi hai to user aapke web page ko open karte hi close kar dega or esa karne se aapke website ki ranking ghir sakti hai. So aap jo bhi content likhe ek dam unique or achha likhe, Aap jo bhi post likhe usake bare me puri details ke sath likhe.

  1. Apne post me kam se kam 1000 words likhe, koshis kare ki isase bhi jyada ka post likhne ki kyunki jitna jyada word ka post likhenge utani hi jaldi us post ki rank hone ke chances hote hai.
  2. Hamesha new or unique post likhiye.
  3. Apne content me jo bhi aap information likhe use chhote chhote paragraph me likhe jisase user ko padhne me asani ho.
  4. Apne content me images ka bhi use kare.

7. Internal Linking & External Linking :

Jab bhi aap koi new post ya page banate hai to aap wala kisi other page ya post ka link add kare. Isase aapki site ka traffic gain hota hai.

Internal Link : Internal link ka mtlab hota hai ki jab bhi aap ko new post likhte hai to us post me apne kisi dusre post ka link add karna. Isase apaki us post ki  ranking achi hogi.

Apne post me usi post se relative link ko hi add kare, Jaise ki agar aap online paise kaise kamaye is se relative koi new post likh rahe hai to aap isi post se relative dusri post ka hi link add kare.

External link : External link wo link hote hai jo kisi or authority website ke link ko apne post me add karna. Jaise ki aap agar kisi site ke bare me bata rahe hai to aapko us site ka link apne us post me add karna chahiye, jaruri ho to hi link ko add kare kisi faltu link ko add na kare.

8. Sitemap :

Sitemap ek .xml file hoti hai  jisame aapki website ke sabhi pages ke url hote hai, Isaki madad se hi search engine aapki website me maujood sabhi web pages tak pahuch pata hai. Sitemap ka on page SEO me bahut hi important role hota hai.

Asan sabdo me bolun to sitemap humari website ka map hai. Jo search engine me hamari website ko rank karane me madad karta hai. Sitemap humari websites ke sabhi web pages ki information search engine ko deta hai, Jisase humari website ki organic traffic increase hoti hai

SEO ke point of views se kisi bhi website blog ke liye sitemap banana or use search engine me submit karna bahut hi jaruri hai.

Apne website bog ke liye sitemap banane ke liye aap XML-Sitemap.com website ki madad le sakte hai, or agar aapka blog wordpress par hai to aap Yoast Plugin ki madad se sitemap generate kar sakte hai.

9. 301 & 302 Redirects :

Redirect ka malab hota hai ki ek url se dusre url me move hona.

301 Redirect – Ise permanent redirect bhi kaha jata hai.

Is ko hum ek example se samjhte hai – Maan lijiye ki aapkne koi ek page post create kiya lekin kuchh din, mahino baad aap us page post ka URL(url1) kisi karan se change karna chahte hai ese me aapko dar hai ki agar us page post ka URL change kiya to puri mehnat jo ki us page post ko rank karne me kiya tha sab bekar ho jayegi ese me aap chahte hai ki agar mai us page post ka URL change karo to us page post ke SEO me koi fark na pade to aap apne us page post ko 301 redirect kar sakte hai. Isame aapki us post page ke URL(url1) ki traffic ko us change kiye URL(url2) me permanently redirect kar diya jayega, agar koi user URL(url1) ko search karega to use URL(url2) me redirect kar diya jayega.

302 Redirect – Isko temporary redirect bhi kaha jata hai, Isaka use hum jab karte hai jab kisi page post ke url ko kuch samay ke liye redirect karna chahte hai.

10. Favicon :

Aapne dekha hoga ki jab bhi aap kisi ki website blog ko open karte hai to uper browser tab ke sath left me ek chhota sa icon dekhne ko milta hai ise hi favicon kahte hai, Favicon ko lagane se aapke blog website ko ek professional look milti hai, or website blog me favicon lagana search engine ke liye bhi sahi mana jata hai.

Favicon aap favicon.cc ki website se bana sakte hai. Ya agar aap photoshop use karn favicon banate hai to favicon ka size 16×16 pixel rakhe.

favicon kya hai

Suggestion :

  1. Aap jo bhi keyword apne post me rank karana chahte hai use aap apne post ke starting ke 100 – 150  words ke beach use jarur kare.
  2. Subheading jaise ki h2, h3 me apne targeting keywords ko use kare.
  3. Apni website ki speed badhaye, seo ke point of view se post 1 – 3 second me open hona sahi mana jata hai. Apni website ki speed ko check karne ke liye aap Google  page speed tool, GTmetrix jaise tools ka use kar sakte hai.
  4. Apne web page me social sharing button ka use kare.
  5. Tittle me modifiers use kare jaise ki Top, Best, Latest, current Year etc.
  6. Apne post se relative tag lagaye.
  7. Post me multimedia use kare.
  8. Post me total words ke 1-3% keywords ka use kare.
  9. Post ko attractive banaye.
  10. User ke comment ka reply jarur kare.

Ummid karta hun ki aapko ye post On Page SEO Kya Hai | On Page SEO Kaise Kare achhi lagi hogi, Agar aapko is post me kuchh samjh nahi aya ho ya koi doubt ho to aap niche comment me puchh sakte hai.

Dosto agar aapko is post me kuchh sikhne ko mila ho to aap is post ko apne friends ke sath social site me share jarur kare.

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    • elearninhindi
    • elearninhindi

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